LITITZ, PA — (May, 2016) —Lititz, PA-based Listrak, an independently owned marketing automation platform used by leading online and omnichannel retailers, is excited to introduce its Magento 2.0 Extension. The Listrak extension has been certified and verified by Magento after a rigorous process that included documentation review and a formal code audit, ensuring that it has been developed according to Magento standards and best practices for coding structure, performance and scalability.
James Williams, Listrak director of global channel sales, comments, “Listrak was honored to have been one of just a handful of ESPs selected by Magento to become certified. With the launch of Listrak’s Magento 2.0 Extension, we demonstrate our continued commitment to Magento, as well as to retailers on the Magento platform. The new extension will allow retailers to have access to valuable customer insights and to reach customers with highly personalized, timely, relevant cross-channel messaging that drives engagement and conversions.”
Listrak has worked with Magento since its inception and has built a reputation for having a solid and easy integration with the Magento platform. Listrak works with more than 250 retailers on the Magento platform to help them gain insights into customer shopping behavior with our integrated digital marketing platform.
The Listrak Magento 2.0 Extension, like the previous 1.14 Extension, offers retailers an integrated marketing platform providing omnichannel retail solutions, including acquisition, recommendations, back-in-stock alerts, shopping cart recovery, browse recovery, advanced retail segmentation and post purchase messaging. Listrak’s modules expose data for use with Listrak, while reducing IT involvement and valuable time through a seamless integration.
Listrak’s Magento 2.0 Extension features list subscription and synchronization, triggered messaging, multipass messaging, catalog synchronization, dynamic merchandising, advanced segmentation, multi-path offer testing and order history analysis.
Listrak is the only marketing automation platform designed distinctly for online and omni-channel retailers. Listrak is helping digital marketers create personalized interactions to reach, engage and convert their shoppers across email, mobile, social, display, web and in the store. The Listrak platform boasts a comprehensive set of retail-specific solutions that enhance promotional campaign performance, shopping cart and browse abandonment solutions that recoup lost revenue, post-purchase solutions to increase lifetime value and product recommendations to personalize every customer touchpoint across multiple channels and more. Listrak has more than a decade of digital marketing experience and works with leading U.S. retailers, including Stuart Weitzman, Robert Graham, AC Moore, Le Creuset and Zumiez. For more information, visit http://www.listrak.com.