To Gobble or Not to Gobble: Thanksgiving Subject LinesLinkedIn.
For your benefit, we decided it would be fun to look at nearly 1000 Thanksgiving email subject lines to give you the low down on the trends we’ve found in the sphere. (Fun gets a little nerdy in the digital marketing world.) Here’s what we realized:
2. Patriotism loses out to vagueness. In fact, it’s almost eight times more likely to see the word “Holiday” than “American” in a subject line.
4. Finally, for the statistic that gives this post its name. It turn out, a surprising group of brands do decide to include a good hearty “gobble” in their subject lines. We found it interest that “gobble” was even more prevalent than the word “turkey” in our sample.